On-Demand Training
Build a custom Package Matrix™ that helps you charge more without adding more work or pressure.
The official training for the Package Matrix™ — Shannon Mattern's three-option offer framework. Walk away with your own Package Matrix, the templates and scripts to implement it, and a personal-use license to start using it in your next consultation.
Lifetime access to recordings. Templates, scripts, and a personal-use license.
Real Clients Real Results
I increased my coaching package price by 300%
“I was able to sell coaching, my highest ever coaching packages that were really like three times more than what I typically would charge my base pricing. And it's been an incredible experience.”
Alecia St. Germain, Leadership Coach
But the way most service providers package, price, and present their offers caps their income without them ever realizing it.
This on-demand training is where all of that changes…
Working harder isn’t the strategy. Most service providers find themselves undercharging not for lack of talent, but because their offers are still tied to deliverables and hours. What if the key to more income, clarity in sales conversations, and a business that supports your life isn’t doing more, but packaging your offers differently?
Anchor High is the official training for the Package Matrix™ — where you build your own with Shannon and leave with the templates, scripts, and personal-use license to implement it immediately.
The Package Matrix™ is a three-option offer framework developed by Shannon Mattern. It structures any service offering into three options mapped to three client pricing paradigms — investment-minded, hustle/hybrid-minded, and expense-minded — so clients make an empowered choice and providers earn more without over-delivering.
Create packages and pricing that reflect true value, guide client decision-making, and support your income goals.
Plus a step-by-step process and ready-to-use templates you can implement in your next consultation and proposal.
How to walk your clients through your offers in a natural, authentic way that guides them to make the best decision for them.
Everything you need to build, present, and sell your Package Matrix™.
Two on-demand sessions of interactive planning exercises, coaching and Package Matrix™ reviews with Shannon. Lifetime access to recordings.
Package Matrix™ workbook, template, consultation script, offer script, follow up scripts + email templates for better offers
One “Personal Use” Package Matrix™ license, which means you can create unlimited Package Matrices™ for your own use in your own business
Real Clients Real Results
I just closed a $1,200/m x 12 months client by anchoring high.
Sam Sarsten, Local SEO Coach
Shannon Mattern is a pricing strategist and the creator of the Package Matrix™. She is the founder of Web Designer Academy, where she spent a decade helping women web designers move from undercharging to premium pricing — and where she developed the framework now used by service providers across industries.
You'll receive a confirmation email within a few minutes of completing your purchase with all the details and links you need to attend.
Block the live workshop dates on your calendar and find a comfy, quiet spot where you can tune out all the noise and we can build your Package Matrix™ together.
“I have been in sales for 30 years and Package Matrix™ blew my mind. I’ve never heard this before but it makes so much sense.”
Phyllis Nichols, Podcast Production Strategist
Ready to Get Started?
By the end of Anchor High, you won’t have a bigger to-do list. You’ll have a complete, custom-to-you Package Matrix™ and a clear, repeatable way to use it in real sales conversations so you can start charging what you know you should be charging.
This isn’t about getting the courage to charge more, it’s about building the structure you've been missing that makes proposals stop feeling heavy, sales stop feeling personal, and so that your income is no longer capped by your time.
Want a custom Package Matrix™ created for you? Book a Discovery Call with Shannon to learn more about working with her directly to implement Package Matrix™ in your business.
Coaches, consultants, and program creators: if you’re interested in using the Package Matrix™ Framework with your coaching or consulting clients or teaching it in your programs, learn more about our Anchor High™ Certification. Book a Discovery Call.
The Package Matrix™ is the proprietary intellectual property of Shannon Mattern · shannonmattern.com
Anchor High: The Package Matrix™ Method
No, it includes replays of a live workshop I hosted in February, 2026.
Your ticket comes with one “Personal Use” Package Matrix™ license, which means you can create unlimited Package Matrices™ for your own use in your own business, but you MAY NOT create Package Matrices™ for other business owners, teach the Package Matrix™ process to colleagues, clients or in your own courses or programs or otherwise sell, share or distribute the Package Matrix™ trainings, system, strategies, templates, process or scripts.
If you'd like to be able to teach Package Matrix™ or implement the strategies for your clients, we will be offering a licensing/certification program that will allow you to do so. Reach out to us at shannon@shannonmattern.com to join the waitlist.
Your ticket to this live workshop is non-refundable. In the event you cannot attend live, replays will be made available to you.
Have a question I didn't answer here? Reach out at shannon@shannonmattern.com
