Yesterday I shared with you that I put my side hustle before my family all the time and how hard it was to change directions on that.
Today, I’m sharing number six: FOCUSING ON MONEY AND NOT ON PEOPLE.
This totally has to do with boundaries and a lack of confidence and a lack of clarity about my offer.
I have people tell me all the time that they wish there was a way to pay me for the 5-Day Challenge. Or for the support they got from me in my Facebook group.
And I would think, man, if I had even charged $10 for the 5-Day Challenge I’d have made $10,000 dollars.
Or if I create a course and sell it for $297 and I have to sell x courses to make x dollars – then I spend all my time creating that course and zero time nurturing and interacting with my group – and it all goes to crap.
My list literally stops growing, my affiliate commissions slow way down, and my sales stop. I’m not even kidding. Then when I go back to helping people, my list starts growing again. This has happened at least 3 times since I started.
I did turn my free Facebook group into a premium feature, and subscriptions slowed down.
Now, I’m not saying that I shouldn’t be charging anything, but I was going about it at the wrong time, in the wrong way. I needed to spend time building the know like and trust factor and growing the relationship before presenting an opportunity to go deeper with me, instead of saying “Hi, Buy this. Hi, Buy this.” It doesn’t work.
There’s a specific way to market your products and services online, and tomorrow, I’m going to share with you the 7th mistake I made which is not paying for help to figure that out!
Today’s pep talk is brought to you by Bluehost. Go to www.shannonmattern.com/bluehost and get 36 months of web hosting for just $2.95 a month. That’s less than one trip to Starbucks a month – and if you’re anything like me, you’re at Starbucks more than that!
Then you can sign up for my Free 5 Day Website Challenge at www.shannonmattern.com/5day and I’ll show you step by step how to get started building your new website for your side hustle.
