Ep. 145: Creating a Side Hustle That Supports Your Lifestyle with Naomi Mdudu of The Lifestyle Edit

 

In Part 2 of my conversation with Naomi Mdudu of The Lifestyle Edit, we both open up about our challenges as ambitious business owners and how we’re moving through them to create businesses that support our lifestyle rather than living our lives around our businesses.

Through her podcast and website, Naomi reaches hundreds of thousands of women to give them inspiration, action steps and support on everything from visibility, marketing, and branding to advice on getting into a state of flow and tips on how to cultivate a growth mindset.

Today we’re digging into:

  • How to figure out how much you really need to bring into your business to replace your income.
  • The importance of being in a mastermind or accountability circle.
  • Why Naomi pivoted from retainer consulting with brands to coaching women through starting a business from conception to 5 years.
  • How Naomi goes deeper than the typical ideal client avatar exercise to make sure that you’re building a business that’s truly supporting your lifestyle.
  • The life-changing moment that led to a pivot in Naomi’s business.
  • How Naomi has built a team so that she has space to grow the business.

Hear more from Naomi at The Lifestyle Edit newsletter, join TLE Accountability Circle, and apply here for a coaching discovery call.

You can find Naomi at:
http://www.thelifestyleedit.com/
https://www.instagram.com/thelifestyleedit/
https://www.pinterest.com/lifestyleedit/
https://www.facebook.com/lifestyleedit
https://twitter.com/lifestyle_edit


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Then you can sign up for my Free 5 Day Website Challenge at www.shannonmattern.com/5day and I’ll show you step by step how to get started building your new website for your side hustle.