Ep. 361: Hosting a Virtual Summit to Grow Your Side Hustle

By Shannon Mattern, pricing strategist and creator of the Package Matrix™

side hustle

I’m so excited to talk to you this week all about the behind-the-scenes of my Side Hustle to Self-Employed Summit!

Ever wanted to host a summit? Well today, I’m gonna break down for you all the details behind the Side Hustle to Self Employed Summit that I hosted back in February.

Specifically, I’m gonna share with you:

  • Exactly how we planned and ran our summit
  • What went well
  • Aspects that didn’t go so well
  • Things I’d change next time
  • What it cost us to run the summit
  • How many email list subscribers we added, and…
  • How much money we actually made!

Push play to listen to this week’s episode, or read the full transcript below!

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Shannon Mattern is a pricing strategist for experienced service providers, consultants, and agencies, and the creator of the Package Matrix™. She’s also the founder of Web Designer Academy, where she has spent a decade helping women web designers move from undercharging to premium pricing, and where she developed the offer framework now used by service providers across industries.