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Ep. 86: Building a Blog from Scratch


Laura Zaccagnini is the owner of IWMLBproject which stands for I Want My Life Back. After burning out in a corporate job, Laura decided that life was too short to be missing precious time with loved ones and decided to start her own business. IWMLBproject helps corporate women in their 30s make the leap from a job that doesn’t fulfill them anymore, into a life they love. When not typing furiously into her laptop, Laura can be found reading Scandi crime novels and eating peanut butter.

I discovered Laura Zacaggnini from the I Want My Life Back Project on Pinterest and I immediately felt like she was a kindred spirit. And I was totally right!! We’re the exact same age, we had similar day jobs, and we quit our day jobs for the same reason!

In this episode we’ll talk about:

  • How to overcome the panic about money when you first leave the steady paycheck.
  • How she’s growing the I Want My Life Project from scratch.
  • Why you can’t make the wrong decision and why it’s important to try on new ideas.
  • What she procrastinated on the most during starting her blog.
  • How she used the Relationships Strategy I mention in Episode 67 to get traffic to her website.
  • How she uses Pinterest to get traffic to her website.
  • How Laura blends her blogging with her family life and how she created her schedule.
  • What belief she had to change about herself to get where she is today.
  • Her favorite podcast and book for people who want their lives back.

You can find more from Laura here:

Pinterest
Twitter
Instagram
Facebook


Today’s pep talk is brought to you by Bluehost. Go to www.shannonmattern.com/bluehost and get 36 months of web hosting for just $2.95 a month. That’s less than one trip to Starbucks a month – and if you’re anything like me, you’re at Starbucks more than that!

Then you can sign up for my Free 5 Day Website Challenge at www.shannonmattern.com/5day and I’ll show you step by step how to get started building your new website for your side hustle.