How Erika Went from Zero Clients to $7,500 Projects in 7 Months

Shannon Mattern is a pricing expert and creator of The Package Matrix™ Method that helps freelancers, fractional execs, consultants, agencies and service providers stop undercharging, overdelivering and overworking by using pricing, proposal and sales strategies backed by behavioral economics and sales psychology.

“I can’t wait to see what next year holds and I can’t remember another time in my life where I’ve been able to say that.”

Wow, talk about a powerful statement from Web Designer Academy student Erika who joined our program and in 7 months went from $0 and 0 clients to easily selling $7,500 projects and creating $10K revenue months.

Before I share Erika’s story of how she overcame imposter syndrome and took massive action to grow her business…

I wanna make sure you get the chance to watch my brand-new exclusive training just for web designers who are ready to:

  • Shift from undercharging + over-delivering to premium web design clients and projects
  • Free up your schedule while increasing your revenue
  • Go from overworked and overwhelmed to in control
  • Implement a simple, repeatable marketing system that doesn’t rely on ads or social media.

The private training covered the 5 things you need to do to make this happen…

…and some of our clients (like Erika) also shared how they’ve made these big shifts in their business.

All you gotta do to get your hands on an a free recording of the private training is fill out this quick, no-obligation application >>

Okay, back to Erika and how she was able to create a thriving, full-time web design business from nothing.

Recently I got to chat with Erika about her experience in the Web Designer Academy, and you are not gonna wanna miss our conversation.

It is NEXT 👏 LEVEL👏 

Pro tip – mouse over the video + click the gear icon to playback the video at 2x speed!

Check out Erika’s business at https://www.brazenbabesdesign.com/

You are absolutely capable of creating a full-time income from your web design business, and I want to help you make it happen.

Be sure to apply here to get access to the private training exclusively for accepted applicants where I break down the 5 things that need to happen for you to 5x your revenue without 5x-ing your workload.

Pricing, Proposal & Sales Strategy For Freelancers, Fractional Execs & Consultants

ANCHOR HIGH™ PODCAST

Pricing Strategy for Service Providers & Consultants

If you sell your expertise and hands-on implementation, deliver solid work and have happy clients – but you’re maxed out and feel like you’ve hit an income ceiling, this show is for you.

Each short episode breaks down how pricing psychology and proposal strategy influence prospects’ decision-making and helps you rethink everything you thought you knew about how much you can really charge for your services and expertise.

THE PACKAGE MATRIX™ METHOD

The Package Matrix™ Method is a pricing framework built on behavioral economics, sales psychology and a decade of results. It strategically designs a value-based decision for your clients, so you stop pricing based on what you think they can afford and start pricing based on the value they can create by working with you.

How It Works ⟶

ANCHOR HIGH™ CERTIFICATION

If you’re a business coach or consultant who’s an expert at helping your clients grow their businesses and reach their goals – but you don’t have a strategic pricing and sales framework to help your clients confidently close more proposals at higher prices (without working harder), our Anchor High™ Certification program might just be the missing piece of your coaching methodology.

Learn More Here ⟶

ABOUT SHANNON MATTERN

Shannon Mattern is a pricing expert who helps Freelancers, Fractional Execs, Consultants and Creative & Professional Service Providers stop undercharging, overdelivering and overworking by using pricing, proposal and sales strategies backed by behavioral economics and sales psychology.

She helps other business coaches and consultants integrate her pricing and sales methodologies into their coaching, group programs and consultancies so they can help their clients make more without burning out. 

She’s also the founder of Web Designer Academy, where she has spent a decade helping women web designers move from undercharging to premium pricing, and where she developed the offer framework now used by service providers across industries.

Topics

90 DAY REVENUE ROADMAP

Increase your income without rebranding, niching down or adding more services or skills.

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It’s not about about how much you’re charging – it’s about how you’re making the offer. If you’re struggling with undercharging, overdelivering, overworking, trying to justify prices, trying to compete with other freelancers in the industry and stand out in a saturated market – I’ve been in your shoes, and that’s why I created The Package Matrix™ Method.

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