Ep. 325: Making the Move to a Membership Model with Lisa Princic of Scaling Deep

By Shannon Mattern, pricing strategist and creator of the Package Matrix™

I'm so excited to introduce you to this week's guest on Pep Talks for Side Hustlers, Lisa Princic of Scaling Deep!

Lisa helps impact-driven business owners dive deep into their unique value and business models to build sustainable $1million brands. She helps them simplify their offers, focus their brand with bolder messaging, strengthen and deepen their marketing systems.   She is a trained business strategist and the host of the Scaling Deep Podcast. Lisa is a results-oriented, deep thinker who has a knack for “seeing” the value of each business and turning that into a pipeline of ideal clients.

Push play to listen to this week's episode, or read the full transcript below!

Connect with Lisa:

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Shannon Mattern is a pricing strategist for experienced service providers, consultants, and agencies, and the creator of the Package Matrix™. She’s also the founder of Web Designer Academy, where she has spent a decade helping women web designers move from undercharging to premium pricing, and where she developed the offer framework now used by service providers across industries.